formerly Lecat's Ventriloscope
Identity Development, Logo Design, Brand Strategy, Packaging Design, Site Design
Lecat's Ventriloscope, an innovative medical simulation company, was growing rapidly and offering a more diverse product line. Even though the Ventriloscope remained their primary invention, we stepped in to redefine the company as a whole.
Lecat's SimplySim was the name that fit - it gives the company room to grow and also helps to reinforce how user-friendly their products are. We continued the rebrand by developing a more interactive website with a video gallery, upcoming events and an alphabetized list of vent schools.